How To Switch Back to a Personal Account on Instagram
Over the years, Instagram has undergone significant evolution to cater to both individuals and businesses seeking to establish their presence on the platform.
As a result, there are now two primary types of accounts that you can create on Instagram: personal and professional.
If you find yourself currently using a professional account and wish to switch back to a personal account, the process is relatively straightforward.
In this article, we will explore the advantages of using both personal and professional accounts on Instagram. Additionally, we will provide detailed instructions on how to switch between these account types, allowing you to make an informed decision based on your specific needs and preferences.
Contents
What Are the Types of Instagram Accounts?
Instagram initially started as a social platform for individuals to share personal updates and moments with their family and friends. However, as social media grew and amassed over a billion downloads, it emerged as a powerful avenue for businesses and content creators to attract customers and build a dedicated fanbase.
In 2014, Instagram introduced the concept of business accounts, which provided specific features tailored for businesses. Over time, the business account evolved and was eventually rebranded as a professional account. The professional account further comprises two sub-categories: business accounts and creator accounts.
Entrepreneurs, designers, freelancers, and brands typically opt for the business account, while artists, celebrities, producers/content creators, and influencers often choose the creator account. Each account type offers unique functionalities and insights, allowing users to effectively operate their business or create engaging content.
In essence, having a professional account on Instagram, whether as a business or creator, provides you with valuable insights into your operations and content creation process, enabling you to make informed decisions and grow your presence on the platform.
What Features Do You Get on a Personal and Professional Account on Instagram?
A personal account on Instagram allows you to share images, videos, and Instagram Stories, while also providing the opportunity to explore and engage with content from other users and businesses in your feed. Additionally, you can send direct messages to individuals and businesses, and have the option to make your account private, controlling who can view your posts.
However, one notable distinction between personal and professional accounts lies in the insights and analytics available. With a professional account, you have the ability to link your Instagram business account to Facebook, enabling you to assign editors and admins to manage the account. This connection also grants you access to valuable insights about your posts and followers.
These insights offer a comprehensive overview of your post reach and the performance of your content on the platform. You can analyze data such as the age range, gender, and the days/hours when your audience engages with your posts. Moreover, a professional account allows you to enhance your profile page by adding contact options, a category label, and a secondary inbox, enabling you to filter notifications and messages more effectively.
Overall, a professional account on Instagram provides valuable tools and data that can significantly benefit businesses, content creators, and individuals looking to optimize their presence and engagement on the platform.
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How To Switch From a Professional Account to a Personal Account on Instagram
Switching between a professional account and a personal account on Instagram is a simple process. However, it’s important to note that changing between account types can result in the addition or removal of certain features, depending on the switch you make.
To switch between accounts, follow these steps:
- Open the Instagram app.
- Go to your business/creator profile page by tapping the profile icon located at the bottom right corner.
- Tap on the hamburger menu icon positioned at the top right corner.
- Select “Settings and Privacy.”
- Tap on “Creator Tools and Controls.”
- Choose the option “Switch Account Type.”
- From the available options, select “Switch to Personal Account.”
- A pop-up will appear. Confirm your decision by tapping on “Switch to Personal Account” again.
It’s important to be aware that switching to a personal account will result in the removal of certain features exclusive to business accounts, such as insights and a few other functionalities.
By following these steps, you can easily switch between a professional account and a personal account on Instagram, adapting the features and functionalities to meet your specific needs and preferences.
What To Expect After You Switch to a Personal Account on Instagram
In general, while insights may not be a priority for everyone in terms of monitoring post performance, it is a crucial aspect for upcoming or established businesses. Switching from a professional account to a personal account means relinquishing the valuable insights and data that can greatly contribute to growing your business.
Additionally, certain contact options that you may have previously added to your page, such as access to your Facebook page, website, or email, will be removed when switching to a personal account.
However, switching back to a personal account does come with a few notable benefits. One advantage is the ability to make your page private, granting you control over who can access your posts, comments, and likes. You can also regulate who follows your account by requiring approval for follower requests.
Furthermore, with a personal account, you can focus on growing your page organically without the pressure of using ads to maintain relevance. Instagram can be challenging for businesses without a substantial number of followers, but with a personal account, you can navigate the platform without that specific concern.
It’s important to consider these factors and assess your specific goals and priorities before making the decision to switch between a professional and a personal account on Instagram.
Conclusion
Regardless of whether you choose to use a personal or professional account on Instagram, the primary purpose of the app remains the same: connecting with others and discovering accounts that align with your interests.
Therefore, no matter which account type you decide to switch to, remember to enjoy your experience, find inspiration, and stay connected with your friends on the platform.
Ultimately, the choice of account type should align with your specific goals and preferences. Whether you’re using Instagram for personal enjoyment or professional purposes, make the most of the platform’s features and opportunities to engage with others and explore content that resonates with you.
